Market research

The   Insights-as-a-Service market   is gaining substantial traction across industries as businesses increasingly rely on real-time data-driven decision-making. The global   Insights-as-a-Service market   was valued at   USD 3.23 billion in 2023   and is projected to grow to   USD 15.65 billion by 2031 , registering an impressive   CAGR of 21.9% from 2023 to 2031 . This surge is being driven by the demand for actionable intelligence, the rising volume of big data, and the need for   advanced analytics   without building in-house infrastructure. Market Drivers Several key factors are accelerating the growth of the  Insights-as-a-Service market : Explosion of Big Data : With the proliferation of IoT devices, social media, and digital transactions, companies face the challenge of making sense of massive datasets. Insights-as-a-Service (IaaS) platforms help convert data into business-ready intelligence. Shift Toward Cloud Analytics : Bu...